Archive for May, 2010

Tips to Bring More Traffic to Your Website

Sunday, May 23rd, 2010

If you want to earn an income on the net, you’ll need an effective website if that’s the model you choose to work with. Of course, you can’t let your website stay hidden in the closet, people have to find it. The people who visit your website are called, collectively, “traffic”. You’ll have a better opportunity to get optins, or sales, or whatever you want with the more traffic you can get to your site. Just like applying for a job, you want to make as much as possible – so that is the point to it all. Here are a few things that you can do to increase your website’s traffic (and, potentially, your profit margin!).

First of all, you should list your site with link directories. You want your site listed with as many actively moderated and privately owned directories as possible. You can find many ways to do this for free. This is a good method to get a higher page rank for your site. The fact that all sites in these directories have to be approved also helps, as people will trust your site more when they see it listed in one of them. This can create traffic for you, as some people who use these directories will see your listing and click on it.

Another tactic used by quite a few is to find sites and blogs where you can be a guest contributor. You’ll be able to gain exposure to other people’s readers if you publish your content on their blogs. You will get traffic if people read your content, like it, and it’s well done. But you’ll need to find authority sites to be willing to publish your content. If you take the time and establish a positive relationship with these site owners, it will help a great deal to get published.

Think about your domain name before registering it. The quality of your domain name can be a real factor in how much traffic your site gets. The ideal domain name should be related to your site’s niche and easy to remember. You want the name of your website to be discussed around the internet, just as you’d want an offline business to be talked about in your neighborhood. Many factors can make your domain name difficult to remember, such as a strange sounding name or spelling, a hyphen or simply being too long. You want people to forward your domain name to as many people as possible. A long or complex domain name is easy to forget or misspell when someone tries to forward it. You really want a name that’s both easy to remember and interesting!

There are so many ways to get people to visit your site that it can be hard to choose which methods you want to focus on most. It’s best not to try to use too many at once, but stick to one at a time. You should try a technique for at least a couple of months to see if it works for you; if you aren’t satisfied with the results, you can then try another.

Then when you find something that works well, you can increase your efforts in that direction to get even better results. There really isn’t any such thing as having too much website traffic. Some of your visitors will buy something from you, so increasing your traffic will mean increasing your sales!

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Good Customer Service – What to Do as an Internet Marketer

Wednesday, May 5th, 2010

You might think that customer service isn’t as important when you make your living online. The truth is that the higher your customer service standard, the more money you will be able to earn. If you treat your customers like real people, instead of just a potential sale, you’ll be much more likely to earn their business. You’ll probably make some money if you just set up your website and wait for customers. The return business of your customers is what really earns you more money. It shouldn’t be hard to provide good customer service to your buyers. Try these tips to bring your buyers back over and over again because of their experience with you.

If you operate a service oriented business, be sure to keep tabs on your client base. You will want some form of customer management software, whether you make your own database or buy it. When you send notices and emails to your clients, address them by name, using either their first, last, or both names. It may surprise you to find out how much of a difference calling someone by there actual name can make in their attitude towards you. It is, after all, much more personable than “Hello”.

Look over the quality of the pages on your web site and make sure they are written well and attractive. Make sure that any typos or erros in grammar or spelling are corrected before you post a page or send out an e-mail. Remember, your website is what people are going to judge you by. Having lots of typos and mistakes on your site will not be sending the right message to visitors, and may make them doubt that your products are services are a good value. If you have trouble with writing, it’s worth paying a writer to help you! Writers, editors and proofreaders are easy to find online.

From time to time, it’s a good idea to give your customers something they don’t have to pay for. You’ll also want to give them free information they can use instead of only flooding them with one sales pitch after another. If you gain a reputation for only trying to sell to them, your e-mails are more likely to be deleted without being opened. If, however, you offer up some information for free every once in a while, your e-mails will be better received. You can also please your following by sending them updates on what other projects you know of that people are doing. This will demonstrate that you care not only about your bottom line, but also about the other members of your niche and your clients will be happy with this.

You can give your customers great service in a variety of ways. Some people still have anxiety about shopping on the internet because they feel customer service will be lacking, or they might even get scammed. The best way to improve the image of online businesses, and yours in particular, is to make sure you give people the best possible customer service.

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Ebay Marketing Advice for New Online Marketers

Wednesday, May 5th, 2010

There are many ways to get involved with internet marketing, but for many people selling items on Ebay is a great place to start. Many beginning internet marketers find that they can quickly pick up lots of tips and strategies on this huge worldwide auction site that serve them later on. Many also find that Ebay is a solid way to create an internet marketing business that can then move in other directions. It can be possible to use Ebay to build up your business and then come to the point where you don’t even need it anymore to take your success even further. Does this sound like something you would like to try? If you’d like to eventually make a living online and want to start earning through Ebay, here are some tips to help you find the success you’re looking for.

Even if you are only selling a few things at a time, treat your Ebay business like what it is: a business. Your customers will always remember you in a positive way if they think you’re a professional. Look at those sellers who have excellent feedback. Locate sellers with the highest number of products for sale. Look at and read the feedback and comments in their listings. A lot of the feedback will talk about how professional the seller is. Prior to listing your product for sale, be very sure you perform some basic research. You want to look for similar, or the same, products you have. You want to look at the Buy Now and starting bid prices for products you find in this research. Bookmark or save the listings with higher bids and/or views. Take your time and see which listings are applicable to yours and learn from them to create your own listing. Then, figure out a way to make your own product listing better! This is basic market research strategy. You’re not copying, but you’re analyzing ideas and approaches and then improving on them.

It’s always a good idea to keep watch for any good deals you come across because you can re-sell them. You can get dirt cheap prices from local offline businesses that are going out of business for good. This method can bring you multiples of the same product you can offer on Ebay. Other possibilities include online sales, sometimes, and most especially yard sales. You never know what someone will want, and sometimes you can sell damaged items, or parts. You have stay alert because there will always be deals popping up – you only need to be ready to see them.

There are a lot of reasons to get your internet marketing start on Ebay in addition to learning how to sell products. You can learn how to run a professional business, and these are all important parts of internet marketing. You’ll find that you won’t be taking on huge risks while you learn how to run a business. You can sell on Ebay in your spare time while you figure out if you truly want to make a (full time) go of making money online.

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The Best Way In Which To Start Direct Mailing Your Customers

Monday, May 3rd, 2010

If you are heavily invested in your Internet marketing efforts, you may not have thought about also undertaking a direct mail campaign. You really need to think about this option, however. Simply, direct mail is one of the tried and true methods of spreading the word about your business. Regular email often can’t give you the kind of validity that direct mail can. However, if you are unfamiliar with how to begin such a campaign the task can feel pretty daunting. You shouldn’t be intimidated by it, though. Follow these tried-and-true tips on how you, as an internet marketer, can take advantage of the power of direct mail.

Don’t make the assumption that your direct mail piece has to be wordy. The envision themselves sitting for hours at a time writing out every little aspect of what they offer in their business. You don’t have to do this at all! Some of the best direct mail pieces are postcards with just a few words on them! What kind of mail you are going to send completely depends on the business you have and the audience you are targeting. You may actually need to write a letter. On the other hand, a postcard with your web address and a simple graphic on it may be all you need. You should never make baseless assumptions before beginning.

Try different types of direct mail. A good place to start could be with a brochure. Once you have it sent out, sit back and wait to see how much traffic your website gets from them. Wait a few months to send out another brochure if the original results in some good cash flow.

If you have given the brochure and adequate amount of time to succeed but have seen few results, you might want to consider writing a letter. You can try out different types of direct mail and then, when you find one that works, stick with it! It is possible that you could drive up sales by thousands of dollars.

It’s extremely important to check your direct mail pieces for mistakes before sending them out, just as you would do in any other aspect of your business. You don’t want grammatical and punctuation errors, spelling mistakes and typos in anything you mail out. Even though this is an important piece of advice, it is more important when you send out direct mail. People are less tolerant when it comes to typos and the like in direct mail than they are with the same errors occurring in email. Check everything at least a few times before you send anything out!

The key to the success of any business is to explore all of the options that are available to you. Because direct mail gives you access to the people you can’t get to on the Internet, it can be one of the best ways to market your business. There is a wide audience of people out there who do not use the internet regularly (or for very much). In order to reach those people, you should use direct mail.

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Earn Money with Internet Marketing

Sunday, May 2nd, 2010

First, just about anyone is able to make money on the web. If it helps, you do realize everyone had to begin at the very beginning. Please don’t buy into the hype and misinformatoin that you’ll make a ton with your very first website… anything’s possible, but that’s highly unlikely. But still… there are a so many ways a person can make money on the web.

You can open an ecommerce store, consult, freelance, or make doodads in your basement during your spare hours – it’s really only limited to your imagination. So let’s review some fundamental approaches beginner online marketers can use.

You could make your own products and then offer them for sale on sites such as Etsy. Etsy is the type of site specifically created for people who are good with crafts who want to make money online. These niche sites are ideal for those people who love crochet, knitting, scrapbooking, needlepoint and other decorative craft hobbies. You might prefer to create your own website and sell your creations directly from there. Having your own site means you won’t be paying commissions to a middle man. The best part about this form of internet marketing is that you can use it to make money offline as well!

Selling software is a goldmine. People are always in search of a program that will save them time and energy. There are so many unique approaches that can be taken with developing software; just make sure it is something that people want first. Once you have your software created you need to sell copies of it. Selling software is no different than selling anything else online. These are the projects that, when set up correctly, actually can make you money while you sleep. You can use third-party services that will automate your business by granting access to the buyer after the purchase is completed; this way you won’t spend hours on sending the product yourself.

It’s understandable that a lot of people new to online marketing are lured by online businesses offering to pay to do things. These sites offer pay for filling out forms, taking surveys, or checking out new products. Getting paid to click links is also offered. Always investigate a company you’re looking at, and be careful about paying for these opportunities and giving out your personal information. You’ll find seemingly equal numbers of legit businesses and scams. But serious online marketers don’t bother with these opportunities because they offer very little and ask a lot. No matter what you background or skill set, you can probably do some kind of internet marketing. There are just so many diverse opportunities online, and there is always room for more. In order to succeed at internet marketing, you only need to apply some effort and use your mind creatively.

Once your business gets going, many aspects of it can run on automatic pilot, allowing you to profit without much effort. There are many ways to make money online; you should try a variety of techniques until you find the ones that you find most effective. Keep trying different things and never give up, and you will one day be a successful online marketer!
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